Brand re-juvenation, design and communication
Iankovitch, a high-end dental clinic, wanted to appear more warm, real and international, but also to stand out in the very generic world of dentistry.
Together with Iankovitch we defined the main values and strengths of the clinic. At this point Iankovitch really became a brand.
The communication was simplified and we gave it a more international and unique look & feel. The great photography by Alek Bruessing (famous fashion photographer and juryman for Holland's Next Top Model 2017) gave the brand that extra brilliant touch. It's probably the most stunning looking dental practise in the Netherlands.